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Holbrooke Highlighted on Reality Show Monday

Owners and staff of the historic Holbrooke Hotel in Grass Valley are about to learn how to improve their business—on national television. holbrooke_hotelFilm crews from the reality show ‘Hotel Impossible’ were here in February, and its been announced that the show will air on Monday (September 16). Holbrooke owner Ian Garfinkel says he has no idea how it’s going to turn out…

Listen to Ian Garfinkel 1

The program is hosted by veteran hotel operator Anthony Melchiorri, who can be brutally honest sometimes when giving an old hotel a makeover.  While it’s still a few days before the show airs, Garfinkel says he’s more excited than nervous…

Listen to Ian Garfinkel 2

The show’s producers and crews are coming back next month to do a follow-up episode, so Garfinkel thinks that’s a good sign. If you want to see the show at the Holbrooke, you are invited…

Listen to Ian Garfinkel 3

The episode of ‘Hotel Impossible’ airs Monday at 10pm on the Travel Channel.

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